How are Cobra sales for 2009 going so far?

Everyone is finding it a hard sell this year, and people are not buying as much equipment as they used to, but we are holding our own in terms of maintaining market share. Our first quarter numbers from Golf Datatech show we increased our UK market share in drivers by a couple of percentage points, from 9.5% in 2008 to 11.6%, in terms of unit share as opposed to value share, to move up to third in the drivers market.

Managing director Rod Brown describes Motocaddy as "innovative", he says the company likes to "keep things fresh" and that "we always have our foot on the accelerator". It is easier to make such claims than it is to live up to them, but if Motocaddy's summer launch of the eagerly-anticipated S5 GPS matches its billing, Brown's confidence will be justified.

Still relatively new to the market, ProStance has been the result of three years of research and development with professionals and amateurs alike. In fact, it's the professional game which cannot get hold of the product fast enough. Over 70 Tour players already trust this unique product including three-time major winner Padraig Harrington, Paul McGinley, Rory McIlory, Bradley Dredge, Philip Archer, Richard Finch and Becky Brewerton.

St Patrick's Day celebrations for Cork-based Premium Golf Brands (PGB) went off with some extra zip and zeal this year, as Europe's largest golf apparel distributor had just been announced as the global licensee for Calvin Klein Golf.

SGB Golf talked to Michael Morton about the brand's growth in the UK and some very exciting developments on the other side of the world.

Pringle's Autumn Winter 2009 range features a sweater that will cost the consumer £49; but there was a time when a Pringle jumper would have set you back as much as a brand new set of clubs.