• Huge leap in traffic as HowDidiDo’s new website fulfils golfers’ needs

    By Peter Simmons on 28/04/2017
    The first weekend of the golf season resulted in a huge year-on-year increase in traffic for Europe’s largest online golfing community, HowDidiDo, with more than 45,000 unique users visiting the revamped website in just two days. HowDidiDo launched the new-look website and a new smartphone app – available for both iOS and Android – at the end of 2016. The […]
  • Shot Scope Prepares for American Expansion

    By Peter Simmons on 26/04/2017
    Scottish golf technology company, Shot Scope, recently agreed a partnership with Chicago-based fulfilment company, Disc, to support the increasing demand for Shot Scope systems in America. With sales of the product booming following a successful exhibition at the PGA Merchandise Show in January 2017, the company is improving their delivery channels to meet the growing call from American golfers to […]
  • The #1 Shoe in Golf Delivers On and Off Course Comfort and Style with 2017 Spikeless Line-Up

    By Peter Simmons on 26/04/2017
    FootJoy is excited to announce details of its updated 2017 men’s performance spikeless shoe category. In response to consumer demand for non-cleated golf shoes, the market-leading brand is confident that its diverse spikeless range will be a hit with golfers this year. Following the extremely successful 2017 consumer launch of the Pro/SL – FJ’s new performance-driven spikeless shoe, offering Tour-calibre […]
  • European Junior Solheim Cup Team to Showcase PING 2017 Apparel Collection

    By Peter Simmons on 26/04/2017
    PING announced today that it will continue as the official apparel supplier to the 2017 European PING Junior Solheim Cup Team. The team will wear key designs from the new ladies collection that have been designed exclusively with the lady golfer in mind. Engineered to play through the brand’s Sensor platform, the new collection combines state-of-the art performance fabrics withunrivalled […]
  • Rolley is fast becoming an object of Aspiration

    By Peter Simmons on 25/04/2017
    The renowned golf, event and travel business the Aspiration Group is to showcase the revolutionary RolleyGolf ‘hop-on, hop-off’, transformable golf trolley at all its golf events this year. The Aspiration Group will host almost 40 exclusive golf days this year at prestigious venues such as the four-time home of the Ryder Cup, the Belfry; Valderrama, home to the 1997 Ryder […]
  • SkyTrak launches TV ad campaign

    By Peter Simmons on 25/04/2017
    SkyCaddie has launched a Sky TV advertising campaign for its personal launch monitor / golf simulator, SkyTrak. The campaign features Hank Haney, SkyTrak spokesman and world-renowned golf instructor, and shows golfers using SkyTrak both for game improvement and entertainment. The ads first air on Wednesday 19th April 2017, on Sky Sports channel 404, and will run for a month with […]
  • SkyCaddie Offers Up To £80 Off with Trade-In

    By Peter Simmons on 25/04/2017
    The clock has started to tick, but UK golfers have until the end of June to get up to £80 off a new SkyCaddie in a trade-in offer announced today. Take any make or model of laser or GPS device – even if it’s broken – to your PGA pro by June 30th, and you can trade up to a […]
  • FootJoy Launches Season-Long Walk of Champions in Partnership with Hole 19

    By Peter Simmons on 25/04/2017
    With the year’s first Major inspiring golfers to take to the fairways, FootJoy, the #1 Shoe, Glove & Sock in Golf, is ensuring that momentum continues by launching its season-long FJ Walk of Champions campaign. Launching today in partnership with popular golf GPS and scoring app, Hole19, the FJ Walk of Champions initiative sets out to inspire golfers from the […]
  • Motocaddy upgrades EuroPro Tour prize package

    By Peter Simmons on 25/04/2017
    Motocaddy, the UK’s top-selling trolley brand, has been announced as the ‘Official Electric Trolley’ of the PGA EuroPro Tour for the twelfth consecutive season. The announcement came ahead of the opening event of the 2017 season to be held at the venue of this year’s British Masters on the European Tour, Close House in Newcastle-Upon-Tyne next week (26-28 Apr). The […]
  • La Manga Club to host 4th annual World Golf Awards

    By Peter Simmons on 25/04/2017
    World Golf Awards has revealed that the five-star La Manga Club resort, an unrivalled sports and leisure paradise in south-east Spain, will host its Gala Ceremony 2017 at the end of this year. The most prestigious awards programme in the golf tourism industry will take place at the famous venue in Murcia, from 23-26 November 2017. Attendees will be welcomed […]